BPR is a boutique public relations agency based in Los Angeles, with satellite offices in London, New York and Santa Fe. Sarah Robarts, who founded BPR in 2000, is the Principal.

BPR Social Media Marketing
In addition to providing the traditional PR of personal contacts with the press, targeted press release distribution, and media coverage reporting, BPR is a leader in Social Media Marketing for public relations clients. The Social Media Marketing includes preparation and maintenance of the Social Media Press release for clients. It also includes full SMM plans and implementation, as well as detailed social media monitoring. See Ballantines PR Technology Director quoted by the Wall Street Journal on the advantages of social media monitoring.

Please see BPR Ghost Blogging


Marketing and PR are vital in any economy:

Of 1,000 businesses researched from 1982 to 1999, "McKinsey found that successful companies actually increased their advertising during slow times. No doubt these businesses recognized that stepping up their marketing while their competitors may be retreating provided tremendous opportunities to gain share." - Pam Horan, December 22, 2008, Online Publishing Insider NY Times article on publicity in place of more expensive advertising. The article mentions Disney bringing in the PR machine to publicize "Ice Age: Dawn of the Dinosaurs" with an exciting event. That was the Ballantines PR machine. See the article: NYT_BPR_PR_Machine_1109.pdf

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See recent press releases below.

Why choose BPR?

• Coverage, Coverage, Coverage.
• Professional media relations and rich personal contacts.
• Established track record with local and international media.
• Creative Thinking and Writing skills.
• More than 75 years of collective experience in luxury travel, leisure, entertainment and consumer PR sectors.
• Robust and Realistic.
• Affordable. We tailor your PR strategy to suit your budget.
• We get it. We listen to what you really need and want.
• We are constantly enhancing relationships between client brands.
• We get it done. We consistently deliver high-impact PR.
• Technical sophistication in Release Distribution. We use Vocus PR management software and Media Database - the world's largest and most comprehensive media resource - to deliver targeted distribution and detailed, actionable reporting.
• Technical sophistication in Reporting. We use Vocus PR management software to gather client media clips for immediate reporting. We also provide a conservative monthly ad value report for all media clips, using our proprietary calculations based on the relevant cost of a one page ad in the print publication, a small online ad or a one minute broadcast segment.
• BPR specializes in helping emerging businesses. We won't grow so large that we lose our hands-on feel. We especially enjoy working with culturally interesting and innovative clients.
• Our team members love what they do and have fun doing it!
• Sarah Robarts' experience in London for The Artisan Trust, Virgin, Martha Stewart and Conran were a perfect preparation for launching BPR in the U.S., with a focus on the luxury travel, leisure, entertainment and consumer businesses.

Ballantines PR, Public Relations Office in Venice, Los Angeles County, CAlifornia

Ballantines PR, Public Relations Office in Santa Fe, New Mexico

Unit Publicists in New Mexico

Film, TV, Entertainment Public Relations

BPR Blue: Brand-Aid - Budget PR to the Rescue

BPR Green: Public Relations for Green Clients

BPR Green Fashion: Public Relations for Green Fashion Clients

See the BPR Blog